Portfolio — Vol. 01 / 2026

Graphic designer & brand identity

Identitieswith roots.

I'm Dhruv Chauhan, a graphic designer shaping brands, packaging and visual worlds for people who care about the details. Considered work, made to be remembered.

Dhruv Chauhan, graphic designer, photographed in Ahmedabad

Ahmedabad, India · est. 2022

Dhruv Chauhan

OPEN FOR SELECT PROJECTS · 2026 · INDIA ·

Based in

Ahmedabad, Gujarat — IN

Working

Worldwide, remotely

Availability

Freelance & collaborations

(01) — Point of view

An independent designer working between brand thinking and the small, tactile details that make a thing feel real.

Good design doesn't
shout. It settles in
— in the shelf, in the
feed, in memory.

Most brands don't fail because they look bad. They fail because they don't say anything. My work starts with a question — what is this brand here to do? — and ends with an identity that can answer it at a glance.

I care about the space between things: the weight of a wordmark, the colour of a box, the pause before a page loads. That is where a brand stops being a logo and starts feeling like something worth keeping.

— Dhruv

(What I do)

01

Brand identity

Strategy, naming direction, logo systems, typography and the rules that hold it all together.

02

Packaging design

Structural thinking and surface design for products that need to earn attention on a shelf.

03

Art direction

A coherent visual world across photography, illustration, props and campaign imagery.

04

Logo & mark design

Distinctive marks built to work at every size — from an app icon to a shopfront.

05

Illustration

Hand-drawn botanicals, characters and motifs that give a brand a voice no template can.

06

Social & campaign

Launch assets and content systems that keep the brand consistent after the handover.

Featured case study — 01

Brand identity / 2026

Emblem, packaging & brand collateral

Ahmedabad, IN

The project

Heritageby Viha

A complete visual world for an ethnic luxury label — from the portrait emblem and wordmark to packaging, print and the quiet details that make a brand feel heirloom-worthy.

Terracotta
Walnut
Antique Gold
Parchment
Ink

Client

Heritage by Viha

Scope

Identity · Packaging · Print

Portrait of Dhruv Chauhan

Portrait — 2026

In the studio, sort of.

Currently

Creative Specialist at EduGo Abroad

Work with me ↗

(04) — About

A designer with a soft spot for the tangible.

I'm Dhruv — a graphic designer and brand identity designer based in Ahmedabad. I work with founders and small teams to build brands that feel considered, human and quietly confident.

My background spans branding, packaging, social and 3D — which means I tend to think about how an identity will live everywhere, not just on a presentation slide. I like rich colour, honest materials and work that still holds up when the trend has moved on.

Experience

2023 — Now

2024 — Present

Creative Specialist & Social Media Manager

EduGo Abroad

Creative design, social systems and campaign content — using visual storytelling and AI-assisted workflows to build a consistent brand presence.

2024

Graphic Designer

TopKlickz

Social graphics, branding and advertising visuals, with a focus on fast, clear communication across digital channels.

2023

3D Design Intern

Init Design Studio

Modelling, texturing, lighting and rendering in Blender and 3ds Max — and a lasting appreciation for how light changes a surface.

Toolkit

Adobe IllustratorAdobe PhotoshopAfter EffectsBlender3ds MaxAdobe DimensionFigmaInDesign

Education

IMSCIT — JG University

Graduate · Animation & multimedia

DAFM — MAAC

Diploma in Animation & Filmmaking

Have a brand that needs a sharper point of view? I'm currently taking on select freelance projects.

See more on Behance

(05) — Process

Calm, clear and
collaborative.

Good work doesn't need mystery. Here's how a project moves from the first conversation to launch — with no black boxes and no surprise invoices.

01

Listen before drawing

Discover

We start with the business, not the moodboard. Who is this for? What does it need to do? What already exists, and what is getting in the way? I ask a lot of questions and write everything down.

  • Brand audit
  • Audience & category
  • Reference gathering
02

Find the one idea

Define

Then we make choices. A positioning, a visual direction, a reason for every decision. I share the thinking before the decoration, so there are no surprises later and no design by committee.

  • Positioning
  • Creative direction
  • Moodboards & sketches
03

Build the world

Design

This is where the identity becomes real — the mark, the type, the colour, the packaging, the little details. You see work in context, not just on a white artboard, and we refine in focused rounds.

  • Identity system
  • Packaging & print
  • Digital application
04

Hand it over properly

Deliver

You get organised files, clear guidelines and a walkthrough, so the brand keeps looking right long after launch. I stay available for the questions that always come up in the first few weeks.

  • Final artwork
  • Brand guidelines
  • Launch support

Typical timelines: identity systems in 3 — 5 weeks, packaging in 2 — 4 weeks, and smaller marks in 1 — 2 weeks. We'll agree on the shape of the project before anything starts.

(06) — Contact

Let's give your
brand roots.

Have a project in mind, a brief that needs shaping, or just want to talk shop? Tell me what you're building. I reply to every serious enquiry within a day or two.

Write to me

Studio

Ahmedabad, India

--:-- IST · Working worldwide

Open for select projects

Project enquiry

Tell me a little.

~2 min

Opens your email app. Nothing is stored on this site.

Prefer a DM? Reach me on Instagram — @dhruvvdesignn